Research-Digipack

The three main parts of a Digipack is the front cover, the CD design and the inside booklet. The key to getting this right is all about transition. In all forms of advertising their is a clear link, to the extent that the audience are almost oblivious to it as it is expected. Example, if the front cover had a giant mermaid on it,the booklet had shots of snails and the CD itself was covered in gothic writing an a picture of Marilyn Manson then it would make the audience feel uncomfortable and most importantly there would be no transition. 

Because our CD cover is going to be a single we have the choice of whether to do a back cover or not as some singles just have the CD showing through the back. For example Rhianna's "Take a bow" CD had no back to it.